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Brandversations – The War of Brands

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Brands war is not a new thing. But have you ever heard that brands which are competing with each other are now completing each other? Might be this thing is not possible in this world, but it’s possible in Stefan’s world. The project about whom I’m talking about is named as “The Greatest Brandversations”. It is a design project by Stefan Asafti. This project mostly approaches the visual “conversations” between the company logos and the ways that they influence each other, hence the name of the project, Brandversations.
Stefan has switched the slogans of the brands amongst themselves, the goal of this being to give them further meaning and to create a sort of confusion. It is surprising how logos can influence other logos. The truth is that each pair of rivals has something in common, that something which has helped them to build one identity upon the other, this way becoming the biggest brands. Completing this project has taken Stefan’s a lot of time and a lot of patience. Each little bit of the final image has been moved and resized manually in order to maintain a correct and balanced composition and layout of the elements. Her work is incredible.

Coke vs Pepsi:

1 13 1a 12 10 2a 2

 

Burger King vs McDonald’s:

3 13 3a 1 4 11 4a 1

 

Apple vs Microsoft:

6 11 6a 1 5 10 5a 1

 

Canon vs Nikon:

8 6 8a 1 7 10 7a 2

 

Firefox vs Internet Explorer:

10 5 10a 1 9 5 9a 1

 

Cr: behance

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